Meccano Constructs Great Offer for Spring/Summer 2010
Friday, February 5th, 2010
This spring/summer leading toy company Meccano is set to expand some of its key ranges to include a greater selection of pocket money toys. These models promise the quality and play value you’d expect from Meccano but come at credit busting prices. With more to come later in 2010, it looks to be another bumper year for the construction toy experts.
Meccano has grown its award winning Build & Play range, which offers simple construction sets using bulky nuts and bolts to get children building the cartoon-style vehicles and characters by clipping, twisting and screwing the colourful parts together. The new spring/summer lines include the Micro Build and Play Assortment of six models which each build one miniature toy – Car, Plane, Bulldozer, Helicopter, F1 Vehicle and Motorbike. This is the first entry price point to the 4+ system at RRP £3.99.
Great for pocket money price is the new Nano Kits Assortment from Meccano’s expanding 8+ Kits range. Each set from the six strong assortment contain parts to construct one micro vehicle and are a great introduction to the Meccano metal range at RRP £2.99.
Flexible metal and metallic paint feature in Meccano’s Design vehicle construction sets, suitable for boys aged 8+. The brand new Design Advanced New Generation kit contains 115 parts to build two bright red motorbikes (RRP £12.99). Finally, Meccano’s popular Multi-Models range will see the addition of a 3-Model Set, which constructs three moveable models – a Digger, Racing Car and Helicopter – using 116 metal parts. Suitable for 8+. (RRP £9.99).
Sue Barratt, Country Manager, Meccano Toys (UK) Ltd, said: “Meccano is hoping to build on the successes of 2009 with a number of exciting new releases throughout 2010. One of our focuses for the next year’s ranges has been expanding our portfolio of pocket money toys. We’re conscious of the current economic difficulties and understand that consumers are looking to get more for their money. These toys act as a great introduction to the Meccano ranges as well as offering terrific play value at excellent price points.”
All models will be available from the end of November 2009 and come with an instruction leaflet and tools. A marketing and pr programme will be delivered across widespread consumer media.
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